Data Analytics

Data Analytics course will give you insights into applying data and analytics principles in your business. You will gain an understanding of the complete data analytics lifecycle, from problem definition to solution deployment. Through various industry-specific examples and case studies, you will learn how analytics, data visualization, and data science methodologies can be used to drive better business decisions.

Course curriculum

Lesson 1 - Course Introduction

Lesson 2 - Data Analytics Overview

Lesson 3 - Dealing with Different Types of Data

Lesson 4 - Data Visualization for Decision making

Lesson 5 - Data Science, Data Analytics, and Machine Learning

Lesson 6 - Data Science Methodology

Lesson 7 - Data Analytics in Different Sectors

Lesson 8 - Analytics Framework and Latest trends

digital marketing

The digital marketing course bundle has nine courses covering all major aspects of digital marketing. In particular, it includes the following courses

• Digital marketing basics
• Facebook / Instagram Ads
• Search engine optimization (SEO)
• Keyword research
• Content marketing
• Email marketing
• Google analytics
• Social media marketing
• e-commerce SEO

Upon completion of the course and required exams, you get a digital marketing certification to showcase on your CV and open up new career opportunities.

Block Chain

This first course of the Blockchain specialization provides a broad overview of the essential concepts of blockchain technology – by initially exploring the Bitcoin protocol followed by the Ethereum protocol – to lay the foundation necessary for developing applications and programming. You will be equipped with the knowledge needed to create nodes on your personal Ethereum blockchain, create accounts, unlock accounts, mine, transact, transfer Ethers, and check balances.

You will learn about the decentralized peer-to-peer network, an immutable distributed ledger and the trust model that defines a blockchain. This course enables you to explain basic components of a blockchain (transaction, block, block header, and the chain) its operations (verification, validation, and consensus model) underlying algorithms, and essentials of trust (hard fork and soft fork). Content includes the hashing and cryptography foundations indispensable to blockchain programming, which is the focus of two subsequent specialization courses, Smart Contracts and Decentralized Applications (Dapps). You will work on a virtual machine image, specifically created for this course, to build an Ethereum test chain and operate on the chain. This hands-on activity will help you understand the workings of a blockchain, its transactions, blocks and mining.